Beauty Industry

J by Jennifer Aniston Debuted July 16

The new fragrance is a compliment to her first, from 2011.

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By: Jamie Matusow

Editor-in-Chief

Jennifer Aniston’s new fragrance made its debut at retailers yesterday – it’s the actress’ second scent.

J by Jennifer Aniston is housed in the same curvy bottle and square cap as her debut scent, Jennifer Aniston, which launched in the U.S. 2011 – after first launching in the UK with the name, Lovalie.

This time, however, the bottle is decorated in light blue. The bottle shape was initially designed by David Lipman. Its inspiration was Frank Gehry architecture – and it was designed to mimic the curve of a cresting wave.

The box features a close-up of the actress’ face – and perfectly tousled ‘beachy’ hair. The light summer fragrance contains waterlily, magnolia, sandalwood, and vanilla burbon.

Aniston described both of her fragrances to People magazine, saying:

“My debut fragrance is a clean, feminine perfume — it reminds me of the way you smell when you just arrive at the beach: fresh, with a touch of sunblock and sand. This new fragrance is its complement. It has a hint of that salty sea smell that reminds me of a day spent in the ocean. It’s relaxed and refreshing.”

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